Retargeting enables you to remind your customers of your products and services after they leave your website without buying. It allows you to show your visitors relevant ads when they visit other sites. Retargeting works with apps and search as well as website banner ads.

Retargeting allows you to keep your brand in front of your potential customers after they have left your website, persuading them to reconsider your offer when they need it. Retargeting campaigns allow you to target specific visitors with specific ads with the goal of convincing them to convert for your offer.